Eligibility Criteria
Graduation with at least 50% marks (47.5% for SC/ST/Differently abled).
Syllabus Overview
The online MBA Marketing program from Kurukshetra University Online covers:
Marketing Management: Understanding marketing principles
Consumer Behavior: Analyzing consumer behavior
Marketing Research: Conducting market research
Brand Management: Building and managing brands
Digital Marketing: Leveraging digital channels
The program combines theoretical knowledge with practical applications.
Career Prospects
Graduates can pursue careers in:
Marketing Manager: Developing marketing strategies
Brand Manager: Managing brand identity
Digital Marketing Specialist: Creating digital campaigns
Market Research Analyst: Analyzing market trends
Product Manager: Overseeing product development
The program equips students with skills to succeed in marketing roles.