
Eligibility Criteria
Candidates who have completed a Bachelor’s degree with a minimum of 50% marks for the general category (45% for the reserved category) in any discipline can apply for an online MBA program.
Syllabus Overview
The online MBA Digital Marketing program at DPU covers:
Digital Marketing Strategy: Developing digital marketing plans
Search Engine Optimization (SEO): Optimizing website visibility
Social Media Marketing: Leveraging social media for business
Content Marketing: Creating engaging content
Digital Analytics: Measuring digital marketing performance
Career Prospects
MBA Digital Marketing graduates from DPU can pursue careers as:
Digital Marketing Manager: Overseeing digital marketing campaigns
Social Media Manager: Managing social media presence
SEO Specialist: Optimizing website visibility
Content Marketing Specialist: Creating engaging content
Digital Analytics Specialist: Analyzing digital marketing data
The program equips students with digital marketing knowledge, strategic thinking, and analytical skills.