MBA (Digital Marketing)
DY Patil University (Navi Mumbai)UGC, NAAC A++, AICTE, NABH
Eligibility Criteria
Candidates who have completed a Bachelor’s degree with a minimum of 50% marks for the general category (45% for the reserved category) in any discipline can apply for an online MBA program.
Syllabus Overview
The online MBA Digital Marketing program at DPU covers:
Digital Marketing Strategy: Developing online marketing plans
Search Engine Optimization (SEO): Optimizing website visibility
Social Media Marketing: Leveraging social media for marketing
Digital Analytics: Measuring and analyzing digital performance
Content Marketing: Creating engaging online content
Career Prospects
MBA Digital Marketing graduates from DPU can pursue careers as:
Digital Marketing Manager: Developing and executing online marketing strategies
SEO Specialist: Optimizing website visibility and search engine rankings
Social Media Manager: Managing social media presence and campaigns
Content Marketing Specialist: Creating and distributing valuable online content
Digital Analytics Specialist: Analyzing digital data and performance metrics
The program equips students with advanced digital marketing knowledge, skills, and strategic thinking.