Eligibility Criteria
10+2 pass out students or aspirants seeking a career in business management.
Syllabus Overview
The BBA-General online degree from Amity University is a comprehensive undergraduate program that covers various aspects of business administration and management. The program includes subjects such as ¹ ²:
Core Subjects:
Management Foundations: Principles of management, organizational behavior, and managerial economics
Financial Management: Financial accounting, financial management, and cost accounting
Marketing Management: Marketing principles, consumer behavior, and marketing research
Human Resource Management: Organizational behavior, human resource development, and industrial relations
Other Key Subjects:
Business Environment
Business Statistics
Research Methodology
Entrepreneurship Development
International Business Management
Career Prospects
BBA-General graduates from Amity University can pursue careers in various industries, including ¹ ³:
Management Roles: HR Executive, Marketing Executive, Financial Analyst, and Operations Manager
Entrepreneurship: Start own businesses or ventures
Corporate Sector: Work in companies, banks, or financial institutions
Top Recruiters: TCS, IBM, KPMG, ITC, Accenture, Wipro, Infosys, and Microsoft
