BBA (Retail Management)
Vivekananda Global UniversityUGC, NAAC A+, AIU, COA, BCI, PCI
Eligibility Criteria
Applicants should have successfully completed their 12th examination (Higher Secondary/Intermediate) in any stream (Arts, Science, or Commerce) from a recognized board.
Syllabus Overview
The online BBA in Retail Management from VGU covers:
Retail Fundamentals: Understanding retail operations and management
Merchandising: Managing product assortment and inventory
Store Operations: Overseeing store management and customer service
Retail Marketing: Developing marketing strategies for retail
Supply Chain Management: Managing retail supply chains
The program combines theoretical knowledge with practical applications.
Career Prospects
Graduates can pursue careers in:
Retail Manager: Overseeing store operations and management
Merchandising Manager: Managing product assortment and inventory
Retail Marketing Manager: Developing marketing strategies for retail
Supply Chain Manager: Managing retail supply chains
E-commerce Manager: Managing online retail operations
The program equips students with skills to succeed in retail management roles.