Eligibility Criteria
Bachelor degree in any discipline from recognized University/ Institution. Graduates of recognized professional programs like CA/ ICWA etc. are also eligible to apply.
Syllabus Overview
The online MBA in Retail Management program at Chandigarh University covers:
Retail Marketing and Merchandising: Developing retail marketing strategies
Supply Chain and Inventory Management: Managing retail logistics
Retail Operations and Store Management: Overseeing store operations
Consumer Behavior and Market Research: Understanding consumer trends
E-commerce and Digital Retail: Managing online retail platforms
Career Prospects
MBA Retail Management graduates from Chandigarh University can pursue careers in:
Retail Manager: Overseeing store operations
Merchandising Manager: Developing product assortments
Retail Marketing Manager: Promoting retail brands
Supply Chain Manager: Managing retail logistics
E-commerce Manager: Overseeing online retail platforms
Retail Consultant: Advising on retail strategy
The program equips students with retail management expertise, marketing skills, and operational knowledge.