Eligibility Criteria
10+2 or its equivalent examination in any stream conducted by a recognized Board/University/Council.
Syllabus Overview
The online BBA program at Chandigarh University covers:
Microeconomics: Understanding market fundamentals
Marketing Management: Developing marketing strategies
Financial Management: Managing financial resources
Human Resource Management: Leading and developing teams
Business Mathematics and Statistics: Analyzing business data
The program offers dual specialization, allowing students to choose two areas of interest from various options like Marketing, HR, International Business, and Entrepreneurship.
Career Prospects
BBA graduates from Chandigarh University can pursue careers in:
Marketing Manager: Developing marketing strategies
Human Resource Manager: Leading HR functions
Digital Marketing Manager: Creating online marketing campaigns
Management Consultant: Improving business performance
Business Analyst: Analyzing business data
Supply Chain Manager: Managing logistics and supply chains
The program equips students with business acumen, critical thinking, and managerial expertise.